We Monetize Sports Business Data
Your ticketing, team-order, merchandising and inventory software hold value you can't see. Text Max, our data MVP, to find out what your organization's data could be worth.
That's what Google paid for just one company's business data.
Spirit Airlines' internal business data, August 2026 auction. Source
Your Organization Already Creates It
Every ticket scanned, order shipped, size run sold and game day staffed leaves a record of how the sports business really runs. AI companies need that real-world data.
Ticketing & attendance
Sell-through by section, price and opponent, and how crowds arrive, counted in totals.
Team & apparel orders
Years of orders by sport, item, size run, color and season.
Inventory & sell-through
What sold, where, in which sizes, and what sat on the shelf.
Sponsorship & partnerships
Inventory, rate history, fulfillment reports and renewals.
Product testing & quality
Lab results, durability cycles, warranty claims and defect rates.
Game-day & facility operations
Staffing, concessions, scheduling and field, court and venue use.
Meet Max, Your Data MVP
Max is the MON$TER Data agent, now in a letterman jacket with a whistle around his neck. He gives your team, brand or organization's data a free appraisal, all by private text, then works to match you with the right AI data buyer.
Every ticket, every order and every size run is data. I find out what it's worth.
His quick text appraisal checks:
- Your organization. Name, what you do in sports, and roughly how many people work there.
- Years in business. Longer records show seasons, cycles and markets, which buyers value.
- Software you run every day. Ticketing, team-store, e-commerce, inventory, ERP or design tools.
- Where you're based. Buyers currently favor the US, Canada, the UK and Europe.
Security Built for the Front Office
No passwords. No email chains. Just private texts with Max and a one-time code sent to your phone.
Text-code sign-in
Our portals sign you in with a one-time code sent to your phone. Nothing to remember, nothing to steal.
No passwords stored
We never ask you to create a password, so there's no password list to leak or hack.
No email chains
Everything happens by private text with Max. No inbox threads to phish, forward or get hacked.
Discreet by design
One private text line per deal. Your name and your offer stay private unless you say yes in writing.
Fans and customers never feel it
Business data only. We never contact your fans, customers, athletes or staff, and personal details are removed before any buyer sees anything.
Private, encrypted links
Every page runs on encrypted HTTPS. Deal links are one-of-a-kind, private and never listed on Google.
Just Text Max.
Text Max
Tap the button or text (435) 233-0843. Max asks a few quick questions about your organization.
Get your appraisal
Max matches you with the right AI data buyer, who tells you what your business data could be worth.
Say yes, or don't
Review the written terms. You license, you don't sell, and you only say yes if it works for you.
Get paid
Receive your compensation under the signed licensing agreement.
Built for the Business of Sports
From the regional team dealer to the pro front office. If your organization runs on software every day, it's creating data worth asking about.
Pro Teams, Leagues & Venues
Pro and minor-league teams, leagues, arenas & stadium operators
See how →College & School Athletics
Athletic departments, conferences, booster organizations & school programs
See how →Clubs, Tournaments & Sports Facilities
Club and travel organizations, tournament operators, camps, training facilities & gyms
See how →Sports Brands, Footwear & Apparel
Athletic apparel, footwear, team uniform & lifestyle brands
See how →Gear & Equipment Makers
Sporting goods, protective gear, training equipment & sports technology makers
See how →Team Dealers, Decorators & Sporting Goods Retailers
Team dealers, screen printers & embroiderers, spirit-wear shops & sporting goods stores
See how →Data MVP, Answered
What does Data MVP do?
Data MVP helps sports brands, teams, leagues, athletic departments, clubs, gear makers, team dealers and sporting goods retailers find out what their business data could be worth and license it to AI companies that need real-world data. Text Max at (435) 233-0843 to start.
Is this player stats or betting data?
No. Data MVP is about the business side of sports: tickets, orders, inventory, sponsorship, product testing and operations. We don't deal in player tracking, live game statistics, odds or wagering data.
Do you sell my fans', customers' or athletes' data?
Never. We only work with business-level data such as ticketing totals, order history, sell-through and operations. We never request athlete or player data, fan or customer names, contact or payment details, or anything about a student or a minor, and anything personal is removed before a buyer sees anything.
How do I find out what my organization's data is worth?
Text Max at (435) 233-0843. He asks a few quick questions, matches you with the right AI data buyer, and that buyer provides a valuation. It's free to find out.
How much do AI companies pay for business data?
It varies by company, data type, history and rights. As a public example, Google paid $10 million in an August 2026 auction for one airline's internal business data (Spirit Airlines). Valuations range widely and no amount is guaranteed.
Doesn't the league, school or licensor own some of it?
Sometimes. League and conference rules, licensing and sponsorship agreements and school or public-agency rules decide who holds the rights, so we check rights before anything moves. Team, school and league logos and marks are never part of it.
Do I sell my data or license it?
Data is typically licensed, not sold. Your organization keeps ownership, and the written agreement defines what is shared, with whom, for what use and on what payment terms.
Which organizations qualify?
Buyers currently favor established organizations (roughly 20+ staff, operating 2+ years) that run on software every day, based in the US, Canada, UK or Europe. Smaller? Text anyway and we'll give you a straight answer.
What's Your Organization's Data Worth?
One text to Max finds out. No upload, no cost, no commitment.
